"The Age of the Permanent Campaign": Political Ad Spending Could Top $1 Billion In ‘06...

Political Wire April 21, 2006 at 11:03 PM

A new forecast by the Campaign Media Analysis Group finds that political ad spending is growing to record levels this year. "With nearly half of the gubernatorial races, 40% of the Senate races, dozens of U.S. House seats considered 'in-play', and a disproportionate number of Perfect Storm Markets, CMAG predicts significant levels of advertising throughout much of the country.

Our current prediction places year-end spending well over $1 billion dollars -- a historic milestone during a nonpresidential election."


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