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Wednesday, September 19, 2007

GOP identification drops

Party identification — or affiliation, as it’s also called — measures whether people consider themselves to be Republican, Democratic or independent. In 2004, according to the firm’s merged polling data (think of it as one huge data set compiled over the course of a year), Republicans were at rough parity with Democrats in party ID, trailing them by three percentage points.
At this point in 2007, they trail Democrats by seven. Other, nonpartisan national surveys show a similar disinclination to identify with the GOP.
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