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Thursday, October 30, 2008

Barack Obama Infomercial Ratings: 33.6 Million Watch Across All Networks, Tops World Series


Obama's 30-minute primetime infomercial was seen by 33.6 million viewers across seven networks -- including CBS, NBC, Fox, Univision, MSNBC, BET and TV One.
That's 70% more people than watched the conclusion of the World Series last night on Fox (19.8 million). Clearly, Obama vs. McCain is more compelling to viewers this week than Phillies vs. Rays.
Nielsen estimates that roughly 71% of viewers were white, 17% of viewers were black and 15% were Hispanic.*
Read the whole story here.

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